01Industry

SEO + GEO AI for Media, Publishing & Content Business.

AI Overviews cannibalize editorial traffic. Surviving media become the cited source, not the default clicked page.

02Symptoms we know
  • —Informational traffic drop from zero-click and AI Overviews
  • —Articles without qualified authors or verifiable sourcing
  • —Missing NewsArticle / Article / Person / ClaimReview
  • —Unmaintained archives (massive content decay)
  • —Badly implemented paywall blocking indexation
03Our playbook
  • 01NewsArticle + Person (author, bio, expertise) schema + primary source citations
  • 02Non-substitutable value: proprietary data, investigations, exclusive interviews
  • 03Compliant paywall (isAccessibleForFree + structured content) to stay indexable
  • 04Systematic refresh program for high-potential archives
  • 05llms.txt and summary pages designed to be cited with attribution
  • 06Monitoring AI citations by topic and by author
04Proof

Target: offset zero-click with attributed citations and brand traffic.

05Other industries

We show you exactly where you lose traffic.

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