01Technical
Wikidata: the entity SEO secret
·8 min read
Wikidata is the knowledge base behind Google Knowledge Graph, Apple Intelligence, ChatGPT and Perplexity. Being there = existing.
Notability criteria
Wikidata accepts any 'identifiable' entity: company, person, product. No need to be Wikipedia-notable.
The 8 key properties
P31 (instance of), P17 (country), P159 (HQ), P856 (official website), P1581 (founded), P112 (founder), P452 (industry), P2002 (X handle).
sameAs linkage
Once the entry is created, linking your Organization schema via sameAs triggers entity recognition within 4-6 weeks.
Read next