01Case study
How to get cited by Perplexity in 30 days
·6 min read
Perplexity cites 5 to 8 sources per answer. Making the top 8 on your business keywords = a new acquisition channel.
Step 1: allow PerplexityBot
robots.txt with User-agent: PerplexityBot / Allow: /. Per our internal audit (OMNIRK, 500 FR sites scanned in 2026), a meaningful share — roughly 1 in 3 — still unintentionally blocks AI crawlers.
Step 2: atomic Q→A structure
Each H2 = one question. Each answer = 2-3 citable sentences with a number or date. AEO format.
Step 3: freshness signals
Up-to-date dateModified + sitemap.xml lastmod. Perplexity prioritizes fresh sources (<90 days).